Lydianails Academy · Pricing Workbook

Charge what
you're worth.

The workbook that changes how you think about money, pricing, and what you deserve to earn — for nail techs who are done undercharging.

Trusted by 1,000+ nail techs training with Lydianails.

£27
one-time · instant download
Get the workbook — £27

If you're charging just £5 under on 15 sets a week, that's £3,900 a year. The workbook is £27.

✦ Love it or your money back — 14-day guarantee.
✦ Included free with any lydianails course
Digital workbook · Fill in online
Charge What You're Worth — Pricing Workbook logo by Lydianails Academy Elegant workbook logo in deep plum and rose with serif typography and decorative flourishes LYDIANAILS ACADEMY Charge what you're worth. A PRICING WORKBOOK FOR NAIL TECHNICIANS by Lydia Benn · lydianails.co.uk
01Where you are right now — the honest audit
02The mindset shift — unpicking your money beliefs
03Calculating your real price — built on real numbers
04Know who you're talking to — ideal client & premium positioning
05Communicating the change — scripts and templates
06Your commitment — sign your name to your new price
What's inside

Six sections that will change everything

01
The honest audit

Your current prices laid out in front of you — with the hourly rate worked out. Most nail techs have never done this. It's eye-opening.

02
The mindset shift

Digging into the stories you were told about money growing up — and rewriting them. This is the section that actually changes things.

03
Real numbers

A full cost calculator and minimum hourly rate formula. Your new price won't be a guess — it'll be mathematically justified.

04
Premium positioning

Who is your ideal client? How do you speak only to her? The psychology of appearing high-end, building authority, and why discounts attract the wrong people.

05
Scripts & templates

Exactly what to say to clients — by text, on social, and when someone pushes back. No apologising. No over-explaining.

06
Your commitment

Write down your new price. Write down the date. Sign your name. This is the most important page in the workbook.

This workbook is for you if...

This is not for you if...

"The nail techs who do this work are the ones who build businesses that last. It takes honesty. It takes courage. And it is completely worth it."

— Lydia

From Lydia

"I spent years charging less than I was worth. When I finally raised my prices, I lost some clients — and it was still the best decision I ever made."

This workbook is everything I wish someone had given me back then. The mindset work, the real numbers, the scripts for the difficult conversations. I went through all of it — and now I've written it down so you don't have to figure it out alone.

— Lydia Benn, Lydianails Academy

Already enrolled in a course?

This workbook is included free
with every lydianails course

If you've enrolled in the Russian Manicure E-File, Hard Gel, Soft Gel, or Precision Pro — this workbook is part of your course. Log into Kajabi and find it in your course resources.

Already bought the workbook? The £27 comes off your course price — just message me.

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Stop leaving money on the table

Ninety minutes of honest work that could change what you charge for the rest of your career. Fillable online — no printing required.

£27
One-time payment · Instant download · Fill in online
Get the workbook — £27 Or get it free with a course

Love it or your money back — 14-day guarantee.